Makersco's Christopher Pett, Business Product & Service Offer Advisor at the British Library Business & IP Centre.

Customer insight consultants

Makersco helps entrepreneurs and business leaders to reach their customers and users with a better offer. We help you to understand and anticipate what your customers need, and help you to structure and manage your operations so you can deliver better and faster.

Contact us now to hire us or schedule a call to find out how you can take advantage of our many years' experience.

We have advised more than 250 businesses through the British Library's Innovating for Growth Programme. We provide Business Growth Service accredited coaching and consultancy.

Customer Insight helps you achieve three things


  • Segment your market and focus your resources on the best prospects for growth
  • Offer value directly where your customers need it the most
  • Optimise your pricing model and marketing to reflect your best opportunities

Long term value

  • Build long term relationships with good customers to increase lifetime value to your business
  • Understand and anticipate the changing needs of your customers so that you stay essential to them
  • Launch new products and services that loyal and valuable customers will love

Faster growth

  • Pinpoint early adopters and influencers so you create new things for the right people, first time
  • Respond to deep customer feedback so you don't waste time on the wrong work
  • Reduce delay and speed up time to market so you can launch faster and start selling sooner